World’s Largest manufacturer of tyres and other rubber products.
Headquartered in Tokyo, Bridgestone Corporation is the world’s largest manufacturer of tyres and other rubber products. The Company and its subsidiaries employ over 140,000 people globally, operate over 180 production and development bases across 26 countries and have a business presence in more than 150 countries. Since its founding in 1931 by Shojiro Ishibashi, our mission has and will continue to be - Serving Society with Superior Quality. It is our founder’s original vision and philosophy that drives us to make life safer and more fulfilling for people, which means pursuing the highest quality in products, service, technology and all of our corporate activities. We refer to this philosophy as "The Bridgestone Essence" and it embodies the spirit that we all share, with our desire to build a better Bridgestone for our customers, shareholders, business partners and, of course, our employees.
It is through these ideologies and practices that we continuously strive to better our products and serve the community and environment in the best way possible. And it is with this sentiment in mind that we introduced the world to our ECOPIA range of eco-friendly tyres. These products are not only state-of-the-art with regards to design but, have been specially crafted to ensure fuel efficiency for our consumers while keeping their safety paramount.
The ECOPIA series, that includes the EP150 (passenger vehicles) and the EP850 (SUVs), has an incredible tread design that features rib-linked blocks that ensure uniform ground contact which results in low rolling resistance and better braking even in wet conditions. The ECOPIA tyres use a silica compound to reduce heat build-up and rolling resistance without compromising on performance. This inevitably leads to lower fuel consumption. All of this is accomplished without undermining safety, overall handling or braking performance.
Both the EP150 (suitable for passenger vehicles) and EP850 (an ideal SUV tyre for city and highway driving) tyres truly reflect Bridgestone’s advanced technology and commitment to innovation. Aside from their capability to deliver excellent fuel economy, they’re also designed to provide superior ride comfort and low road noise while maintaining Bridgestone’s renowned safety standards. Both patterns have also been designed with high wear resistance thus increasing their longevity. Using the ECOPIA compound, these tyres also reduce the production of harmful carbon dioxide emissions that contribute to global warming.
Thus, with the introduction of the ECOPIA tyre range, Bridgestone affirms its commitment to work constantly to reduce the environmental impact of all our activities, not just with the production of eco-friendly tyres.