The Ecopia



Bridgestone ECOPIA EP850 (SUV/CUV Tyres)

Using vast resources that include the research and development of modern, safe and innovative tyre technology, Bridgestone’s ECOPIA EP850 tyres, designed for SUVs/CUVs, will make traversing the Indian city streets and highways a comfortable journey. These tyres offer drivers superior handling, irrespective of surface conditions, longevity and, above all, a savings on the consumption of fuel.

The EP850 offers uncompromised safety and superior performance with the added advantage of state-of-the-art design elements that reduce rolling resistance which helps economise a vehicles ability to consume fuel. Naturally this has a positive impact on the environment as well with the reduction of CO2 emissions.

Like the EP150, the EP850 tyres are also made using the ECOPIA Compound that combines silica with a coupling agent to improve on particle distribution, thus reducing rolling resistance by reducing friction. The tread and design on each tyre also ensures the better removal of water and better contact with the road which highly improves handling on wet surfaces.

  • Improved fuel efficiency by up to 10%
  • Enhanced safety in both wet and dry conditions
  • Excellent wear resistance and long life
  • Superior ride comfort and low road noise

Applying Technologies in EP850

  • 1
    Ecopia Compound

    (Low rolling resistance)

    Applied Silica compound for SUVs

  • 2
    Optimally distributed edges

    that minimize tread wear

  • 3
    Short and Narrow Slots

    (Greatly reduces tread pattern noise)

  • 4
    Rib-linked blocks

    (Outstanding braking response)

    It uniforms ground contact when braking, enhancing braking even in wet condition.

  • 5
    High-Angle Lug Blocks

    (Evenly distribute energy and minimize deformation during braking)

  • 6
    Optimized 3D block shape

    (Enhanced stiffness and contact-ability)

    3D connection at the block edge to avoid lifting up

  • 7
    ECOPIA shape

    (Low rolling resistance) LRR shape

    Optimized tyre shape and reduced energy loss at tread area

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